Benelave, from the house of HSIL, the largest ceramics in India, has signed Shraddha Kapoor as its brand ambassador to elevate brand awareness and visibility. Benelave offers a wide range of bath space products to suit the needs of value-seeking consumers.
It is a brand for young Indians who are looking for good designs coupled with modern aesthetics for their bathrooms. Sandip Somany, Vice Chairman and Managing Director, HSIL Limited said, “Shraddha is one of India’s most loved youth icon, and we believe that our core audience resonates with her grounded and girl-next-door personality. We are excited as this association will enable us explore new avenues for our continued growth and success. Shraddha’s versatile acting skills have made her extremely popular among the masses and this association will help us widen our existing consumer base” Shraddha will be the face of Benelave’s upcoming campaigns.
She who joins the likes of Shahrukh Khan, Jacqueline Fernandez etc, who already front HSIL various bath space brands, says “HSIL is one of the most trusted and iconic companies in India and I am delighted to be their brand ambassador. It is great to see that HSIL is not only committed towards delivering unmatched designs and quality in their offerings, but also towards creating welcoming bath spaces for the entire family.”